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the power of
experience

CREATE MEMORABLE BRANDS
Intro
Work

Experience creates impact

56% of customers say that experience has the biggest impact on their perception of a brand and drives loyalty.

If experiences create memories, and shared experiences create connection, imagine what you could do for your brand if you harnessed the power of the shared experience in your marketing.

Your brand deserves to be experienced, not just seen.

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Explore

Mindful Makers is born out of admiration, curiosity and the desire to shine a light on people creating with intention, purpose and honesty in our modern world.

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Created Experiences

Portfolio
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Bold By Veuve Clicquot
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Mark Wenworth x Mindful Makers
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DIFC Art Nights 2021| Regeneration
00:44
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Nima Nabavi x Mindful Makers
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EVOKE EMOTIONS NOT JUST IMPRESSIONS 

Telling your brand story through experiential marketing

94% of customers recommend brands they connect with emotionally. Storytelling is proven to build connection and engagement with your audience through the fact that chemicals like cortisol, dopamine and oxytocin are released in the brain when we're told a story. 

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ABOUT THE BRAND

Born out of the need to encourage genuine messaging for brands, Sorshaa is an experiential brand advisory for businesses that want to make people FEEL

Find out more about the meaning of Sorshaa and Sahar's experience here.
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Sahar is a consummate professional. She has brilliant ideas and insight, is thorough, and a great motivator.

Her experience in the field is obvious, something she brought to the project in a fun and accessible way. She’s sharp - she quickly ‘got’ what my project was about, so I felt very comfortable with her guidance. She’s creative too - she generated innovative ideas that took our social media presence to another level. Throughout the process, she was cheerleading my efforts, and her positive energy and outlook were a boost to the team.

I highly recommend hiring Sahar. She made a massive impact in a short space of time, and I’m hiring her again for an upcoming project.

Radhika R

Musician, Songwriter, Producer 

RESONANCE

"Sahar has in-depth knowledge of marketing across multiple territories including Europe and Asia. She demonstrated this by delivering successful brand initiatives relevant for each region based on a good understanding of the different customer shopping habits and behaviours in each region. Sahar demonstrates a very commercial approach to marketing."

Neil Lewis

Head of Marketing 

Triumph & sloggi

"Sahar is an exceptional marketing leader in the region and was instrumental in establishing and significantly growing the M&S brand across MENA. Her strategic thinking coupled with her strong knowledge of media channels both traditional as well as digital and social platforms drove continuous optimal performance of marketing plans.

 

She brought tenacity to every project and was always willing to test and learn things which led to improved performance across the board.

An exceptional leader and human being and a pleasure to work with!"

Zurida Pearce

Regional Franchise Marketing, Marks & Spencer

"She displays inspiration, persuasiveness and brand expertise through clear communication, navigating multi-market nuances and powerful marketing campaigns and initiatives."

Roxane Magbanua 

Business Unit Director at PHD  

"Naturally creative, forward looking, engaging to work with and clinical in her thinking. All of which led to the delivery of great initiatives which made a real difference to the customer’s experience. A pleasure to work with..."

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